1) To understand the importance of management for organizational success and for value creation;
2) To understand the fundamental concepts of management, namely in terms of the main functional areas of the organization.
Sérgio Pereira dos Santos
- Hawawini, G. and Viallet, C. (2011). Finance for Executives - Managing for Value creation, 4th Edition, Sowth-Western.
- Jonhson, G., Whittington, R. and Scholes, K. (2011). Exploring Strategy, 9th Edition, Prentice Hall.
- Kotler, Philip et al. (2005). Principles of Marketing, The European Edition, Prentice Hall.
- Robbins, S.P. (2004). Comportamento Organizacional, 9th Edition, Prentice Hall.
- Slack N., Chambers S. e Johnston R. (2010). Operations Management, 6th Edition, Prentice Hall.
Half of the contact hours will be used with lectures. The PowerPoint slides used in these lectures will be given to the students in advance. The students will also have the opportunity to participate in the discussion of cases related with the subject.
The other half of the contact hours will be used with tutorial support aimed at developing a final project on a group basis, which can take one of two alternative forms: 1st) a business plan to create an organization or to develop a new product and/or service; 2nd) a scientific essay related with one of the topics studied in the subject.
Final project on a group basis, which can take one of two alternative forms: 1st) a business plan to create an organization or to develop a new product and/or service; 2nd) a scientific essay related with one of the topics studied in the subject.
- Introduction to management and entrepreneurship
Introduction to management (concept, functions, skills, roles and responsibilities)
Mission, objectives, strategy, SWOT
Organization and value chain
Design of products and services
Sources of business financing
Budgeting and control
Financial statement analysis
Working capital management
Design, planning and control of operations
- Organizational behavior and human resources
Human resources planning and strategies for employability
Programs where the course is taught: