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History of the Media - 2nd semester

Objectives

a) Understanding the relevance of the historical approach to the study of the media
b) Know the genesis and evolution of media
c) Include the study of any media in portuguese and european political, economic and social contexto
d Analyze the impact of each medium in their respective time, both in Portugal and in Europe
e) Report the rapid evolution of the media in the last thirty years

General characterization

Code

711011024

Credits

6

Responsible teacher

Carla Batista, Celiana Azevedo Bastos

Hours

Weekly - 4

Total - Available soon

Teaching language

Portuguese

Prerequisites

None.

Bibliography

JEANNENEY, Jean–Noël (1996). Uma História da Comunicação Social, Lisboa: Terramar.
CABRERA, Ana (Ed) (2011). Jornais Jornalistas e Jornalismo. Século XIX-XX. Lisboa: Livros Horizonte.
CABRERA, Ana (2006). Marcello Caetano: Poder e Imprensa. Lisboa Livros Horizonte.
CÁDIMA, Francisco Rui (2009) Crise e Crítica do Sistema de Media, Lisboa: Formalpress/Media XXI.
MCLUHAN, Marshall, (1977) A Galaxia de Gutemberg: a formação do Homem tipógrafo, 2ª ed. S. Paulo: Companhia editora Nacional

Teaching method

The focus a mixed method: exposition and problematization of subjects, use of visual support (pictures, images, text); enhancement of the participation of students in regard to texts or books previously announced.

Evaluation method

The formal evaluation is focused on two exams.

Subject matter

1. Presentation of the Chair
Program; Bibliography;
methodology
Evaluation / Timeline
2. The Concept of Media
2.1. The Media and the economy
2.2. The Media and the knowledge
2.3. Media and politics
2.4. The history of media and historiography
3.1. The History and its object of study
3.2. The New History
3.3. The History of Media and Journalism, methodologies and sources
4. The book
4.1. The second revolution the book
4.2. The library of the ancient regime and the modern library
4.3. The emergence of the bourgeoisie, the market, the press and the dissemination of books
5. The press from the beginnings to the early twentieth century
5.1 The beginnings of the press
5.2 The press and political participation - the opinion press
5.3 The invention of the daily industrial press
5.4 The mass media - Penny Press
5.5 Innovation procedures
5.6 The demand of information - the agencies
5.7 Advertising
5.8 Photography
5.9 Diffusion
5:10 Process control freedom of expression - censorship
The Mass Media
6. The movie and the culture of image
6.1. Of the still image to animation
6.2. The birth of cinema
6.3. The different cinematic styles and new models
6.4. The processes of control freedom of expression – censorship
7. The radio
7.1. The radio control between the state and the market
7.2. The radio as a medium of propaganda (authoritarian and totalitarian states)
7.3. The radio in Portugal in the time of Salazar and Caetano – censorship
7.4. The explosion radio after April 25
8. The television
8.1. The emergence of the television and the Portuguese case
8.2. Salazar and TV
8.3. Caetano and RTP
8.4. The current issues of television: the new channels, the public service programming
The New Media
9. The \"post-television\"
9.1. The fragmentation pattern of the audiovisual
9.2. The emergence of the new media and the Net
9.3. Questions about pluralism and diversity in the paradigm of journalism online
9.4. New media, new journalism and new audiences