Communication Strategies on the Web, Mobile and Social Networks - 2nd semester


General characterization





Responsible teacher

Andreia Teles Vieira, Irene Tomé


Weekly - 3 letivas + 1 tutorial

Total - Available soon

Teaching language





ÄYRÄMÖ, S.M. (2011) «Narrative» in Serious or Learning Game Design. In Working with Stories. Narrative as a
Meeting Place for Theory, Analysis and Practice: Proceedings from the 2nd ENN Conference, Kolding 2011;
BAEKDAL, T. (2011) Social Commerce... It is a completely new playing field! New york: Baekdal Media;
DUNCAN, I. M. M., FABOLA, A. E., e MILLER, A. H. D. (2016). Serious games in 2025: towards intelligent learningin Virtual Worlds. In Immersive Learning Research Network Conference, iLRN 2016. Santa Barbara, CA, USA: IOSPress;
REDECKER, C. (2008). Review of Learning 2.0 Practices. Deliverable 2 of the study: Learning 2.0 – The Impact of Web 2.0 Innovations on Education and Training in Europe, Institute for Prospective Technological Studies,
European commissions;
REEVES, T. (2006). Design research from a technology perspective. In J. V. D. Akker, K. Gravemeijer, S.
McKenney e N. Nieveen (Eds.), Educational design research (pp. 52–66). New York: Routledge;
TURKLE, S., (2011) Alone Together: Why We Expect More from Technology and Less from Each Other. New
York: Basic Books.

Teaching method

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Subject matter