PostGraduate in Digital Enterprise Management

Education objectives

Organizations, seeking high levels of competitiveness, profitability and productivity in a more global and digitalized economy, must have proper and increasingly sophisticated management tools, solutions and skills. The paradigm change, due to the availability of infrastructures, platforms and software delivered “as a service” is providing a faster and easier access to technologies, which were available only to some organizations, and accelerate new ways of governance with less costs or investments.

 Presently, in Europe, there are increasing discussions and resolutions to implement a Digital Single Market and locally, as in Portugal, the Digital Agenda. Aligned with European Commission’ strategic plan Europe 2020, the “digital transformation” of the organizations is growing, demanding new management skills to take advantage of the information management enabled by these new technologies and distribution models.

 The Postgraduate Program in Digital Enterprise Management, developed in partnership with Google, SAP and IDC, answers to the need of a higher education of managers as leaders of the “digital transformation” in their organizations.

It is aimed at managers and professionals who wish to deepen their project management skills in business transformation, based in new digitalization models and information systems. Among the potential candidates we highlight the 1st and 2nd level managers of medium-sized and big enterprises, systems integrators and consulting companies, and IT and IS professionals.

This postgraduate program aims to: 

- Prepare managers to be in charge of the “digital transformation” in their organizations, and become the change drivers in processes, organization and human resources;

- Help in the selection and prioritization of the adequate technological solutions and distribution models to accelerate the profitability and productivity in the organizations;

- Offer the students clear access to state of the art of reference suppliers of technologies and distribution models that leverage the digital transformation.

Applications - academic year 2018-2019
To complete the application, the applicant must register in NOVA IMS' Applications Portal, fill the form, upload their Curriculum Vitae, pay the application fee (€ 51), and submit the application in the end, from October 16th to November 29th, 2018. The selection process is based on the analysis of the applicant's academic and professional curriculum.

General characterization

DGES code



Postgraduate programmes



Access to other programs


Jorge Manuel Carrola, Pedro Miguel Fernandes Ruivo, Tiago Oliveira

Opening date




Teaching language

Available soon

Degree pre-requisites

To earn the postgraduate program diploma in Digital Enterprise Management, students complete 8 course units (a total of 60 ECTS), of which 6 are mandatory and 2 elective course units will be chosen by the students from a wide range of available course units.

Conditions of admittance

The requirements for the applications are: a degree in a compatible field (complete until February 2019); analysis of the applicants' academic and professional curriculum.

Evaluation rules


1º year - Autumn semester
Code Name ECTS
400095 Adoption Models 4.0
400096 Change Management 3.5
400044 Digital Enterprise Management Project Cases 7.5
400041 Online Collaboration Tools 7.5
200158 Sampling and Estimation 7.5
200001 Data Analysis 7.5
200159 Life & Non-Life Actuarial Techniques 7.5
200145 Big Data Applications 7.5
400045 Sustainable Cities 7.5
200170 Consumer Behavior Insights 7.5
200032 DataBase Management Systems 7.5
200182 Data Privacy and Protection 7.5
400082 Digital Analytics 7.5
400020 Information Systems Governance 3.5
400021 Enterprise Cloud Mobility 7.5
200046 Statistics 7.5
200068 Information Project Management 4.0
200070 Information Technologies Services Management 4.0
200071 Knowledge Management 7.5
200073 Information Systems Management 3.5
200160 Investments and Portfolio Management 7.5
200169 Strategic Marketing 7.5
200087 Data Collection Methods 7.5
200165 Descriptive Methods of Data Mining 7.5
200092 Quantitative Methods for Marketing - Descriptive Methods 7.5
200101 Banking and Insurance Operations 7.5
400054 Information Technology in Cities Seminar I 3.5
1º year - Spring semester
Code Name ECTS
400094 Big Data Analytics for Business 4.0
400093 Digital Systems for Business 7.5
400040 Enterprise Mobility Solutions 3.5
400092 Transformation Methodologies and Solutions 7.5
200007 Architectures for Information Technology 3.5
200167 Big Data Analytics 7.5
400111 Business Analytics in Tourism 7.5
200014 Business Process Management 3.5
200135 Cibersecurity 7.5
400051 Mobile and Ubiquitous Computing 7.5
400019 Customer Relationship Management Systems 7.5
400112 Data Science I 7.5
200162 Data Visualization 7.5
200163 Experimental Design 4.0
400093 Digital Systems for Business 7.5
200172 Marketing Engineering 7.5
400040 Enterprise Mobility Solutions 3.5
400055 Enterprise Resource Management Systems 7.5
200049 Market Research 7.5
200069 Risk Management 7.5
200146 Innovation Management and Design Thinking 7.5
400023 Leadership and People Management 6.0
400110 Management in Hospitality and Tourism 7.5
200171 Marketing Analytics 7.5
200083 Marketing Digital 7.5
200088 Forecasting Methods 3.5
200090 Econometrics Methods 7.5
200166 Predictive Methods of Data Mining 7.5
200093 Quantitative Methods for Marketing - explanatory methods 7.5
200097 Solvency Models 7.5
400010 Data Collection, Administrative Sources and Big Data 6.0
200161 Market and Credit Risk Management 7.5
400027 Search Engine Marketing 7.5
400049 Information Technology in Cities Seminar II 4.0
400081 Social Media Analytics 7.5
400092 Transformation Methodologies and Solutions 7.5
400091 Urban Analytics 7.5
200139 Web Marketing and E-Commerce 7.5