Digital Marketing & E-Commerce
Objectives
General characterization
Code
200196
Credits
7.5
Responsible teacher
Paulo Miguel Rasquinho Ferreira Rita
Hours
Weekly - Available soon
Total - Available soon
Teaching language
Portuguese. If there are Erasmus students, classes will be taught in English
Prerequisites
Available soon
Bibliography
Teaching method
Evaluation method
Subject matter
Programs
Programs where the course is taught:
- Specialization in Information Analysis and Management
- Specialization in Risk Analysis and Management
- Especialização em Data Science for Marketing
- Especialização em Digital Marketing and Analytics
- Specialization in Knowledge Management and Business Intelligence
- Specialization in Information Systems and Technologies Management
- Especialização em Marketing Intelligence
- Specialization in Marketing Intelligence
- Especialização em Marketing Research e CRM
- Specialization in Marketing Research and CRM
- Laboral - Especialização em Digital Marketing and Analytics
- Specialization in Knowledge Management and Business Intelligence – Working Hours Format
- Specialization in Information Systems and Technologies Management - Working Hours Format
- Laboral - Especialização em Marketing Intelligence
- Specialization in Marketing Intelligence - Working Hours Format
- Mestrado em Data-Driven Marketing
- Post-Graduation in Information Analysis and Management
- Post-Graduation Risk Analysis and Management
- PostGraduate in Data Science for Marketing
- PostGraduate in Digital Enterprise Management
- PostGraduate Digital Marketing and Analytics
- PostGraduate in Information Management and Business Intelligence in Healthcare
- Post-Graduation in Knowledge Management and Business Intelligence
- Post-Graduation Information Systems and Technologies Management
- PostGraduate in Marketing Intelligence
- PostGraduate Marketing Research e CRM
- PostGraduate in Enterprise Information Systems