Storytelling
Objectives
- To understand the specifics of the storyline and synopsis.
- To learn to build characters and adapt them to goals.
- Being able to develop a storytelling product from the original idea to the realization.
General characterization
Code
02109190
Credits
10.0
Responsible teacher
Mónica Raquel Ribeiro Gonçalves de Menezes
Hours
Weekly - 3
Total - 280
Teaching language
Portuguese
Prerequisites
Available soon
Bibliography
- Aristotle (1982). Aristotle's Poetics. EUA: Publisher: W. W. Norton & Company.
- Seger, Linda, Creating Unforgettable Characters, Henry Holf and Co., 1990, New York.
- Field, Syd, The Definitive Guide to Screenwriting, Ebury Press, 2003, USA.
- Seger, Linda, Making a Good Script Great, Dood Mead, 1987, New York.
- Vogler, Christopher, The writer's journey, Michael Wise Productions, 1992, USA.
- Wood (2002). Corporate Storytelling: Planning and Creating Internal Communications. USA: Grendel Pr.
Teaching method
As this is a mostly practical seminar, it will seek to use a dynamic teaching methodology that combines reading, listening and writing.
Evaluation method
Evaluation Method - Attendance and Participation(10%), Individual and/or Group Work(40%), Individual exercises(50%)
Subject matter
- Communicate by telling stories.
- Transform personal stories into communication.
- Storytelling in internal communication: audiences, messages, tone and channels.
- Practice: Creating narratives with purpose.
Programs
Programs where the course is taught: