PostGraduate in Business Intelligence Analytics for Hospitality and Tourism
Education objectives
Today, Data science allows to develop analytic models that simultaneously promote quality visitation and a better monitoring and management of these spaces, adopting metrics that, instead of just counting the number of visits, objectively evaluate the value created by each tourist who visits us.
The Postgraduate Program in Business Intelligence and Analytis for Hospitality and Tourism responds to this need for higher education in a fundamental area for the development of the national economy and aims to prepare professionals capable of participating actively in the development and application of analytical models for tourism, combining the various areas involved in tourism with a cross-cutting edge approach to data science to leverage them.
This postgraduate program is aimed at senior managers, public and private technicians, consultants, entrepreneurs and other professionals who wish to acquire analytical skills in data science in the field of tourism, using the most advanced information management technologies, data collection and analysis methodologies.
Applications - 6th call
To complete the application, the applicant must register in NOVA IMS' Applications Portal, fill the form, upload their Curriculum Vitae, pay the application fee (€ 51), and submit the application in the end from January 4th to 26th, 2023. The selection process is based on the analysis of the applicant's academic and professional curriculum.
General characterization
DGES code
4975
Cicle
Postgraduate programmes
Degree
None
Access to other programs
To earn the postgraduate program diploma in Data Science for Hospitality & Tourism, students complete 8 course units (a total of 60 ECTS).
Coordinator
Paulo Miguel Rasquinho Ferreira Rita
Opening date
February 2023
Vacancies
Fees
€4.100
Schedule
After Working Hours
Teaching language
English
Degree pre-requisites
To earn the postgraduate program diploma in Business Analytics for Hospitality and Tourism, students complete a total of 60 ECTS, correponding to 8 course units.
Conditions of admittance
The requirements for the applications are: a degree in a compatible field (complete until September); analysis of the applicants' academic and professional curriculum.
Evaluation rules
Structure
1º year - Autumn semester | ||
---|---|---|
Code | Name | ECTS |
400171 | Business Intelligence in Tourism | 7.5 |
400112 | Data Science for Hospitality and Tourism I | 7.5 |
200083 | Digital Marketing | 7.5 |
400172 | Revenue Management | 4.0 |
400113 | Digital Transformation in Hospitality and Tourism | 3.5 |
1º year - Spring semester | ||
---|---|---|
Code | Name | ECTS |
400115 | Data Science for Hospitaly and Tourism II | 7.5 |
400110 | Management in Hospitality and Tourism | 7.5 |
400116 | Project in Hospitality and Tourism Analytics | 7.5 |
400114 | Smart Tourism | 7.5 |