1. Home
  2. NOVA School of Social Sciences and Humanities
  3. Bachelor in Communication Sciences
  4. Optional Area of Journalism
  5. Fundamentals of Multimedia

Fundamentals of Multimedia

Objectives

Fundamentals of Multimedia, in its general competences, aims to provide students with the knowledge and skills essential to the audiovisual and interactive domain of digital media. The curricular unit is structured around multimedia components fundamental to the design, development and distribution of content originally created in the various areas of application of Communication and Media, with a view to developing a teaching-learning path based on critical reflection, technical domain and autonomy. At the end of the course, students will be able to:


OBJ1: Understand the history and evolution of multimedia, hypermedia, the Internet and the World Wide Web, as instances of communication and expression;


OBJ2: To acquire specific competences in the scope of the conceptual and practical themes of digital audio, image and graphic representation, video and animation, and reference digital creation tools / applications;


OBJ3: Produce digital projects and portfolios.

General characterization

Code

01105071

Credits

6.0

Responsible teacher

Paulo Nuno Gouveia Vicente

Hours

Weekly - 4

Total - 168

Teaching language

Portuguese

Prerequisites

N/A

Bibliography

  • Li, Ze-Nian & Drew, Mark S. (2004). The Fundamentals of Multimedia. Prentice Hall.
  • Huber, David Miles (2018). Modern Recording Techniques. Routledge.
  • Gibson, David (2019, Third Edition). The Art of Mixing. Routledge.
  • Ascher, Steven & Pincus, Edward (2020, Fifth Edition). The Filmmakers Handbook: A comprehensive guide for the digital age. Plume.
  • Williams, Richard (2009). The Animator's Survival Kit: A manual of methods, principles, and formulas. Faber and Faber.
  • Materiais para leitura adicional, nomeadamente artigos científicos e guias técnicos, são fornecidas durante as aulas.

Teaching method

The curricular unit is organized in two components: (1) theoretical-practical, predominantly expository, presenting concepts, theories and techniques, discussing its implications in subgroups and in plenary; the analytical appropriation of concepts, theories and practices is carried out actively, using dynamics of direct participation by students; (2) laboratory, predominantly oriented towards the application of technological knowledge and its fundamentals, favoring the agile creation of low and high fidelity prototypes. Theoretical-practical evaluation - includes two elements of evaluation (individual - frequency (20% of the final classification); in subgroups - research and experimentation exercises (20% of the final classification); Laboratory evaluation - includes two elements of evaluation (individual and in subgroups - creation and prototyping exercises (20% of the final classification); in subgroups - final prototype (40% of the final classification).

Evaluation method

Continuous Assessment - Laboratory evaluation: Creation and prototyping exercises individual and in subgroups (20%); Final prototype in subgroups (40%) (60%), Theoretical-practical evaluation: Individual frequency (20%); Research and experimentation exercises in subgroups (20%)(40%)

Subject matter

Module 1: Introduction to multimedia and digital creation: History of the Internet and the World Wide Web: from multimedia to hypermedia and its languages. Introduction to HTML and CSS.

Module 2: Fundamentals of Digital Audio: Introduction to acoustics and analog-to-digital conversion. From the essential concepts (Channels, Sample Rate, Bit Depth, Encoding and Audio Formats) to the Digital Audio Workstation (DAW, microphones, interfaces, pre-amplification, equalization, compression, effects and monitoring systems). Capture, editing and mixing)

Module 3: Fundamentals of Digital Image: Representation of graphic information (raster and vector). Image formats (GIF, JPEG, PNG, TIFF, EXIF). Introduction to digital photography and the language of visual composition: cameras, sensors, lenses. Lighting.

Module 4: Fundamentals of Digital Video: Pre-production, production and post-production. Introduction to 2D animation

Module 5: Digital Creation Lab.