Publishing Theory


By the end of the semester, the student should have a wider, coherent view on how the publishing world works, as well as its goals, tools, ways, glories and failures.

General characterization





Responsible teacher

Rui Barreira Zink


Weekly - 3

Total - 280

Teaching language



Available soon


BAILEY, Herbert S., The Art & Science of Book Publishing, Athens, Ohio U.P., 1990
BARZUN, Jacques, On Writing, Editing, and Publishing, Chicago, CUP, 1986
CALVINO, Italo, Se numa Noite de Inverno um Viajante, Lisboa, Teorema, 2000
GROSS, Gerald (org.), Editors on Editing – An Inside View of What Editors Really Do, Nova Iorque, Harper & Row, 1985 [1962]
FURTADO, José Afonso, Os Livros e as Leituras. Novas Ecologias da Informação, Lisboa, Livros e Leituras, 2000

Teaching method

Classes will demand both lecture and debate. Students are expected to be active both in the blog and in class. There will be a final paper and/or a presential test.

Evaluation method

Evaluation Methodologies - Final paper/test(70%), Participation(30%)

Subject matter

The three main stages of publishing. What is a book? What is an editor? What is a publisher? Types of publishing and platforms. The multiple partners working a book. Text and paratext. Inside job and outside job. Present and future of editing & publishing.


Programs where the course is taught: