Advanced Strategy
Objectives
The aim of this course is to equip students with up-to-date knowledge and practical tools that would enable them to assist different types of firms with their international strategies. The course will follow a problem-based approach and organise learning around the practical application of theory to solve challenges associated with strategic choices in complex global business situations. Students should already possess a basic understanding of key theories of strategy and international business so that they could learn more advanced frameworks and analytical techniques.
General characterization
Code
2459
Credits
7
Responsible teacher
Emanuel Gomes | Benoit Decreton | Aman Asija
Hours
Weekly - Available soon
Total - Available soon
Teaching language
English
Prerequisites
n/a
Bibliography
Ketchen, D., & Short, J. (2011). Mastering Strategic Management. Link: https://saylordotorg.github.io/text_mastering-strategic-management/
Lasserre, P. (2017). Global Strategic Management . Macmillan International Higher Education.
Peng, M. and Meyer, K. (2011) International Business. London: Cengage Learning.
Teaching method
The course will be delivered through a series of sessions combining theory and practice as well as an asynchronous global strategy simulation. The sessions will cover critical and creative analysis of issues around strategy formulation and implementation. In the simulation, students will work in teams and manage a multinational company (i.e., take strategic decisions regarding market entry, innovation, HR, etc.).
The course requires integration of knowledge from this and other courses and bridges the gap between theory and the real world of business. It organizes learning around projects that involve students in problem-solving, decision making, and investigative activities.
Evaluation method
Students will be assessed through group work (50%) and an inidividual exam (50%).
Subject matter
The course will cover the following content:
Competitive strategy
Corporate strategy
Global strategy
Innovation and technology strategy
Country specific advantage