Digital Markets


This course introduces you to the working of digital markets. It considers the effects of technology and digitalization, business and pricing strategies, competition policy, and privacy from the consumer, firm, and society points of view.

General characterization





Responsible teacher

Steffen Heinz Hoernig


Weekly - Available soon

Total - Available soon

Teaching language





Paul Belleflamme & Martin Peitz, The Economics of Platforms: Concepts and Strategy, 2021, Cambridge University Press.

Harald Øverby & Jan Audestad, Digital Economics: How Information and Communication Technology is Shaping Markets, Businesses, and Innovation, 2018. Available at

Teaching method

This course takes place in a blended format, in six weekly sessions. Online presentations, to be studied before classes, present the methodological framework. On-campus classes will discuss concepts, assigned readings, and practical cases. Good preparation and active participation of students are necessary. 


Evaluation method

Online Quizzes (5%, before respective class)

Two group projects (20% each, pre-assigned groups of 4 students, deadlines TBA)

Final exam (55%, minimum grade of 8.0 out of 20)

Subject matter

1. Technology and the production of digital goods

2. The "Economics of Free", Data, and Privacy

3. Personalized Pricing and the "Law of Many Prices"

4. Platforms and Competition with Network Effects

5. Media in the Digital Age 

6. Competition Policy in the Digital Age 


Programs where the course is taught: