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  4. International Tourism Policy

International Tourism Policy

Objectives

Tourism is one of the most dynamic activities in the world economy and one of the most relevant instruments to provide sustainable and inclusive growth. The Covid-19 pandemic has had an unprecedented impact on the tourism industry, which is now starting its recovery process, while accelerating a set of challenges facing the industry - digital transformation, sustainability and profile changes of consumers. This course will discuss the role of tourism policies to address the main challenges facing the tourism industry, as well as the best practices that can be used in this field. 


General characterization

Code

2640

Credits

3.5

Responsible teacher

Sérgio Miguel Pratas Guerreiro

Hours

Weekly - Available soon

Total - Available soon

Teaching language

English

Prerequisites

n/a 

Bibliography

D. Edgell & J. Swanson (2019). Tourism Policy and Planning. Yesterday, Today, and Tomorrow. Routledge

L. Dwyer, P. Forsyth, W. Dywer (2010). Tourism Economics and Policy. Channel View Publications.

OECD (2022). OECD Tourism Trends and Policies 2022. Paris: OECD Publishing

P. Dieke, , B. King & R. Sharpley (2020). Tourism in Development: Reflective Essays. Cabi

UNWTO (2021). Conceptual Guidance on Tourism Statistics in the COVID-19 Context. Madrid: UNWTO

UNWTO (2021). UNWTO Inclusive Recovery Guide ? Sociocultural Impacts of Covid-19. Madrid: UNWTO

UNWTO (2021). The Economic Contribution of Tourism and the Impact of COVID-19. Madrid: UNWTO 


Teaching method

The course covers the main topics outlined above, through the combination of learning techniques, taking into consideration different learning styles. Lectures are used to provide a solid theoretical background and will include the participation of experts from international organizations. Case studies are used to bring the theoretical concepts to life and enhance comprehension through discussion. Finally, direct application of the theory is enabled through the development of a group work project. 


Evaluation method

Final exam (30%)

Group work project (50%)

Participation & class exercises (20%) 


Subject matter

Tourism as a global industry ? key concepts and recent market trends

Destination Competitiveness

Destination Management

Future Tourism Policy Issues

A new environment for tourism development: megatrends shaping the future of tourism and the impacts of Covid-19

Sustainable tourism development

Digital Transformation

Bigdata enabling tourism competitiveness

Innovation and Skills Development